Make it a peppa day

We made this series of humorous spots to celebrate how Peppa Pig becomes part of many families’ daily life, bringing everyone closer together through a common (and delightfully muddy) bond.

BRAND CHALLENGE

Jazwares and Entertainment One have brought the world of Peppa Pig into countless homes in the U.S., to the delight of children and parents alike. In fact, for many “Peppa Families,” snorting, giggling, and jumping in muddy puddles is part of their routine as they play in the world of Peppa.

But they have never marketed to parents, and they challenged Movers+Shakers to create a social campaign that would speak to parents and caregivers, and bring to life this story and insight in a fresh and relatable way.

CREATIVE SOLUTION

Parents inevitably get whatever song their kids listen to stuck in their own heads. And any parent can relate to their children’s toys popping up when they least expect it!

We brought these hilarious and relatable “problems” to life in a fun way. Focusing on three unique families and family relationships, we highlight moments in a family’s day when The World Of Peppa surprises and delights family members, and brings everyone closer together.

And of course, with a little bit of singing ;-)

Enjoy

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